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I'm Rachel Williamson

I show brands how to deliver unparalleled customer experiences and run operationally excellent stores

I'm Rachel Williamson

I show brands how to deliver unparalleled customer experiences and run operationally excellent stores

Trusted by

Trusted by
I will help you start running great stores!

Passionately customer‑focused. Disciplined. Experienced.

As a powerhouse strategic leader with over 25 years experience in retail, I know how to design, develop, and implement initiatives that drive unparalleled customer experiences and top-line sales. When approaching the “next” normal of brick and mortar, I have the expertise to guide you through it.

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Create an in-store experience customers talk about!

Customers shop in stores because they want you to make them feel good about themselves and what they’re buying. Creating compelling and unparalleled customer experiences that drive top-line sales is easier than you think. We can do this.

Working together, let’s reimagine your customer experience and store operations!

My Services

Consulting

Retail Success Toolkit

Speaking

Success Stories

I love nurturing success for my clients. It’s what I do, and I can do the same for you!

The Truth Is...

You need to create an in-store experience customers talk out!

Customers shop in stores because they want YOU to make them feel good about themselves and what they're buying.  If your stores aren't creating this experience every hour of every day, we need to talk.
Creating compelling and unparalleled customer experiences is easier than you think!

"Rachel is a highly customer-focused leader, has a wealth of retail experience and an ability to actively balance a tactical nature with deep strategic advisory capabilities."

JASON JUDD, CFO JUSTICE

Klarna has been experiencing explosive growth and was taking on the challenge of expanding into stores. We needed a retail veteran who could come in, work alongside us to quickly scale our processes, and help get us on the path to win. Rachel seamlessly fit into our extremely hyper-paced start up, got to work and became a core part of our strategy team. As a leader, I could not have asked for a better counterpart to take the vision forward.

MELISSA DONOHUE, DIRECTOR OF SERVICE DELIVERY, KLARNA

 

Rachel is an incredible operator with a passion for getting things done. While having a command of the daily detail, she has the ability to think strategically with an eye on moving an organization forward.

ANDREW ZGUTOWICZ, MANAGING DIRECTOR AT KURT SALMON, PART OF ACCENTURE

 

 

"Of the many capable leaders I have worked with, few have the perfect combination of strategic vision, leadership style, execution ability and passion to deliver results – Rachel Williamson is one of those special leaders who does."

MARK RYSKI, CEO HEADCOUNT CORPORATION

Rachel is an amazing coach, mentor and leader of retail stores. Her operational expertise is second to none and her people management even better. I worked with Rachel during one the most difficult times in retail. Her ability to calm the field and focus on customers was heroic. Her integrity and candor are incredible human qualities.

ANNE MARIE THOMAS, PH.D, CEO BELLA CRESCITA

To my Fellow Retailers: While we’re stuck at home trying to figure out how to maintain our sanity it’s a great time to think out what happens when we open back up. This FREE information session was what I needed to help me jump start my thought process on what I’ll do before and after I unlock my doors next time. These inspiring ladies have one more session available today at Noon EST. Take advantage. Thank you Rachel Williamson – Retail Expert, Darlene Y Mitchell , and DeAnna McIntosh for the positivity, humor, and humanity!

MIRANDA BOOTH, STORE SALES LEADER, JUSTICE

 

 

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To learn more about how you can achieve success in retail, let’s talk.

I will help you start running great stores!